Fresh telephone-qualified and unqualified referrals
The instant auction system works like Google Adwords, but instead of competing for clicks, you compete for either telephone qualified or unqualified raw sales leads.
Start by setting up one or more bids to define the countries, regions and locations that you cover, the types of property, as well as the minimum property price. You can set these up manually or create a set of them based on your property listings. For each bid, set a price you are prepared to pay for telephone qualified and/or unqualified raw web leads.
Bidding at regional or country level generates a large number of leads, while bidding only for town-level locations generates fewer leads, but where customers have a very refined set of property requirements. Combine low regional bids and high location bids for best effect.
Telephone Qualified Sales Leads
Each day, our client referrals team speak to a large volume of potential buyers in order to validate phone / email data and verify their property requirements. These are high quality prospects, as the customer’s information and requirements have both been double-checked before referral.
Unqualified Raw Web Referrals
Raw data comes from ‘property requirements’ web forms on affiliated websites, area guide download leads and property listings enquiries supplied by portal partners. This data is classified according to the location of interest to the customer, price and property type of the original property listing enquiry.